Mapping South Africa’s Visual Arts Sector Today

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A snapshot of the changing dynamics of Film and TV

For this edition of the Andani blog, we delve into the fascinating world of film and television in South Africa, exploring the intricate dynamics that often go unnoticed—those behind the camera. Our journey has been initiated by the National Film and Video Foundation (NFVF), who commissioned Andani.Africa to undertake the task of understanding the extent of transformation within this vibrant industry. The insights shared by our research participants have been instrumental in paving the way for a comprehensive exploration. So, fasten your seatbelts as we embark on a trip through the remarkable stories and invaluable contributions of film and tv practitioners behind the scenes.

A Snapshot of the changing dynamics of film and TV

PRE-PRODUCTION

PRODUCTION

POST-PRODUCTION

DISTRIBUTION

THE SOUTH AFRICAN FILM & TV INDUSTRY IS GROWING GLOBALLY. BUT IS IT TRANSFORMED?

THE WORLD IS WATCHING

Made in South Africa Watched By thr World

1:26

For Every 1 HOUSEHOLD IN S.A WATCHING watching A South African Show ON NETFLIX, THERE ARE 26 MORE HOUSEHOLDS ACROSS THE WORLD

Some of the South African Netflix Shows included in the research include Blood & Water Queen Sono S1, Seriously Single and Shadow S1

The National Film and Video Foundation (NFVF) 2022 Transformation Report was a broad-based temperature check for the positions and considerations of transformation in the film industry at the time. The report’s primary findings addressed questions such as definitions of transformation, understanding the role of government in transformation and potential for further transformation. Importantly this report also looked to use comparative data from the past to assess the degree of change over time.

TRANSFORMATION IS HAPPENING. BUT NOT AT EVERY LEVEL OF THE INDUSTRY VALUE CHAIN...

PRE-PRODUCTION

This is where you prepare your project for the shoot and encompasses all the tasks that happen before cameras actually start rolling, script writting, casting, storyboarding.

PRODUCTION

This is the actual filming where actors perform on camera and crews capture the action, lighting sound and creative design.

POST-PRODUCTION

This is the stage after production when editing of the visual and audionmeterials begins.

DISTRIBUTION

This is the process of making a movie or TV show available for viewing by and audience.

ONLY ONE IN THREE BLACK OWNEDCOMPANIES ARE INVOLVED INDISTRIBUTION

SOUTH AFRICAN FILM AND TV HAS A GLOBAL AUDIENCE, BUT WE COULD DO MORE TO INFLUENCE HOW IT GETS AROUND THE World.

TRANSFORMING THE FILM & TV

Some of what we see is significant growth in the sector, including: – international visibility of South African film and TV content has boomed in the past few years, with increased viewership from across the world. – A 300% increase in employment of black practitioners in the film and TV sector.

Access and Decision making

TRANSFORMED COMPANIES DO MORE FOR TRANSFORMATION

TRANSFORMING THE INDUSTRY IN SOUTH AFRICAN

BLACK-OWNED COMPANIES ARE TWO TIMES MORE LIKELY TO HIRE A SIGNIFICANT PROPORTION OF BLACK FREELANCERS THAN THEIR WHITE OWNED COUNTERPARTS

NEO FOUNDATION OF SOUTH AFRICA, AND CONDUCTED

BLACK-OWNED COMPANIES ARE THREE TIMES MORE LIKELY TO HIRE A SIGNIFICANT PROPORTION OF WOMEN FREELANCERS THAN THEIR WHITE OWNED COUNTERPARTS

NEO FOUNDATION OF SOUTH AFRICA, AND CONDUCTED

RESEARCH COMMISSIONED BY THE NATIONAL FILM AND VIDEO FOUNDATION OF SOUTH AFRICA, AND CONDUCTED BY ANDANI AFRICA.

MIST NEVFCOIL FOR THE FULL REPORT.

Sustaining transformation

THIS INCREASE IS AN IMPORTANT STEP! BUT HOW DOES IT FAIR WHEN WE CONSIDER DECISION MAKING ROLES IN THE INDUSTRY? FOLLOW US TO FIND OUT

BETWEEN 2004 & 2021, THERE HAS BEEN A

300%
INCREASE

IN BLACK EMPLOYEMENT WITH IN THE FILM & TV INDUSTRY

NEO FOUNDATION OF SOUTH AFRICA, AND CONDUCTED